Blog

VRM Marzocchi on the Indian market

VRM of Zola Predosa (Italy) proceeds on its plans of consolidation and expansion of its Marzocchi brand, by signing a framework agreement with the Indian company Airotek Suspension Technologies Pvt.Ltd., a subsidiary of Badve Engineering Group.

Marzocchi will provide its Indian partner with technical know-how, both in terms of research and development and in design/industrialization, for the production of suspensions under the Marzocchi brand. In the first phase, the focus will be on the premium segment of the Indian market, which in its entirety represents one of the largest 2 wheel vehicles markets in the world.

The Badve group is one of the most dynamic realities in the automotive scenario of the Indian subcontinent. Founded in 1989, through a constant growth it has reached a present turnover of 320 milions €. With headquarters in the Pune area, the group is present through all of India, with 26 plants located near customers facilities and more than 10.000 people employed.

The Badve group supplies the automotive market exhaust systems, frames, chassis components and suspensions (also through their recent adquisition of Escorts’ Group suspension branch).
A prestigious recognition has been bestowed upon the Badve group, chosen by Marzocchi for this important project, by the Government of Maharashtra (the most important State of the Republic of India from economic point of view), with the nomination as Ambassador of the important “Make in India” campaign.

The agreement signed by Mr. Badve (MD-Badve group) and Mr. Vanzetto (CEO-VRM) has, among several, the aim to produce in India suspensions for entry level vehicles for the international market and the development and management of current and future Indian suppliers of VRM Marzocchi.

The opportunities coming from this agreement will also offer Marzocchi the chance of further growth of its workforce, especially in the R&D, quality and process development areas.